THE TRONORAIL – WHAT DO YOU THINK?

Jessica C. (NDI#21) (81 Posts)

Living in Delaware her whole life, Jessica did not know much about Walt Disney World until she went at 13 years old. That initial trip, though, got her hooked on the magic. As the years went on, she did everything she could to learn more about Disney (including watching documentaries and reading books). She did not know many people that shared her passion until she discovered the wonders of the internet and the Disney community found on it. She has gotten involved with as many Disney projects as she can, including writing the weekly news articles for The Disney Driven Life and writing for her own blog, The True Disney Fan. Jessica has also taken on a position with Celebrations Magazine, working the social media aspects of the publication. Through all these platforms, Jessica strives to bring as much Disney magic as possible into her everyday life, and she works to share it with everyone she meets!


In the last few weeks, there have been many discussions in the Disney community about the 200 foot advertisement called the Tronorail.  The Monorail that travels through Epcot has been wrapped with a blue covering that holds an advertisement for the upcoming movie Tron Legacy.

This has caused much controversy with Disney fans.  On one side of the argument, people like the sleek look that this advertisement has given to the Monorail. Others dislike that this is a huge advertisement covering the unique design of the monorail.

My question: What do you think? Which side of the argument do you fall on?

Honestly I am on the fence with it. I can see that it is a unique design and for an advertisement on a monorail, it was done in a classy way, without a Web site or release date on the Monorail. But, at the same time, I really do not like that they are advertising on such a classic mode of transportation. I just can’t decide.

What about you? What do you think?

Leave me a comment here with your opinion.

Contributed by: Jessica C. (NDI#21). Jessica is our resident “Gossip Girl” and creator of The True Disney Fan Blog.

  • I'm good with it as long as it is temporary and doesn't have any specific written advertising on it. If it is just a sleek looking monorail that implies Tron Legacy for a time, I find it a very creative and tasteful way to market.

  • I have to say I think it's great (at least from pix–hoping to see it in person in a few weeks). Tron's futuristic tone meshes perfectly with the futuristic feel of the monorail IMHO.

  • Lance Sheriff

    I don't care for the Tron graphics but I kinda like the solid color on the monorail like they have in Disneyland.

  • Grinningghost

    I'm not sure how different this is from having a huge Mickey hand and wand celebrating the millenium on the side and top of Spaceship Earth.

  • I don't get what the big deal is. It looks great! So, they're advertising a new film, so what? Without Disney films, we wouldn't have the parks.

  • Probably not too much. I had no love for the wand. I thought that was rather tacky.

  • Grinningghost

    You and me both.

  • Probably not too much. I had no love for the wand. I thought that was rather tacky.

  • Grinningghost

    You and me both.