Bitstrips Announces the Release of Bitmoji Theme Pack Celebrating Disney•Pixar’s Emotion-Fueled New Film “Inside Out”
TORONTO, – Bitmoji – the hit app that gives everyone their own personalized emoji – was inspired by Disney•Pixar’s original new movie “Inside Out” to create its first movie theme pack. In an exclusive entertainment tie-in, 15 new bitmojis are being released to celebrate the inventive new film, which takes place inside the mind of Riley, an 11-year-old girl guided by five Emotions: Joy (Amy Poehler), Fear (Bill Hader), Anger (Lewis Black), Disgust (Mindy Kaling) and Sadness (Phyllis Smith). “Inside Out” opens nationwide June 19, 2015.
Each bitmoji in the theme pack features your avatar alongside one of the five characters in a simple and shareable sentiment that can be used in everyday text messaging conversations. There are three colorful bitmojis for each character, including Joy, Fear, Anger, Disgust and Sadness. The “Inside Out” theme pack is a groundbreaking fusion of audience and content, letting people inhabit the world of the movie through their avatars, and share the experience with friends and family. It’s an immersive, fun and free way to bring the energy of the movie to the texting fingertips of millions.
“With its theme of bringing human emotions to life, ‘Inside Out’ couldn’t have been a more perfect partner for Bitmoji,” said Ba Blackstock, CEO of Bitstrips, the company behind Bitmoji. “Millions of people around the world use Bitmoji to express themselves, so it is truly a dream come true to bring these soon-to-be classic characters to everyone’s daily communication.”
The free “Inside Out” bitmojis for Joy, Fear, Anger, Disgust and Sadness are available today through a special theme pack in the Bitmoji app. Bitmoji is available on Android and iOS. To see the theme pack and for more information, please visit: http://bitmoji.com/inside-out-movie.html.
Bitmoji is the latest mobile app from Bitstrips that turns people into their own set of personal emojis and stickers. Infinitely more expressive than existing emojis, the free Bitmoji Android and iOS apps make messaging more personal, fun and visual by representing YOU in your own conversation.
About the Movie:
Do you ever look at someone and wonder what is going on inside their head? Disney•Pixar’s original new film “Inside Out” ventures inside the mind to find out.
Based in Headquarters, the control center inside 11-year-old Riley’s mind, five Emotions are hard at work, led by lighthearted optimist Joy (voice of Amy Poehler), whose mission is to make sure Riley stays happy. Fear (voice of Bill Hader) heads up safety, Anger (voice of Lewis Black) ensures all is fair and Disgust (voice of Mindy Kaling) prevents Riley from getting poisoned—both physically and socially. Sadness (voice of Phyllis Smith) isn’t exactly sure what her role is, and frankly, neither is anyone else.
When Riley’s family relocates to a scary new city, the Emotions are on the job, eager to help guide her through the difficult transition. But when Joy and Sadness are inadvertently swept into the far reaches of Riley’s mind—taking some of her core memories with them—Fear, Anger and Disgust are left reluctantly in charge. Joy and Sadness must venture through unfamiliar places—Long Term Memory, Imagination Land, Abstract Thought and Dream Productions—in a desperate effort to get back to Headquarters, and Riley.
Directed by Academy Award® winner Pete Docter (“Monsters, Inc.”, “Up”), produced by Jonas Rivera (“Up”) and featuring an original score by Michael Giacchino (“The Incredibles,” “Ratatouille,” “Up”), Disney•Pixar’s “Inside Out” opens in theaters on June 19, 2015.