DOVE CAMERON PERFORMS RE-IMAGINED POP SONG “GENIE IN A BOTTLE” IN A “DESCENDANTS”-THEMED MUSIC VIDEO DEBUTING FRIDAY, MARCH 18 ON DISNEY CHANNEL
Popular Disney Channel star and recording artist Dove Cameron performs — as her fan favorite character Mal in Disney’s “Descendants” — a new version of the pop song “Genie in a Bottle,” in a music video premiering FRIDAY, MARCH 18 during a new “Stuck in the Middle” episode (8:30-9:00 p.m. EDT) on Disney Channel. The track will be available from Walt Disney Records at all download stores (http://smarturl.it/dcs5) and streaming services (http://smarturl.it/dcsts5) on Friday, March 18.
In this music video, Mal is transported into the magic lamp of Jordan (played by newcomer Iman Karran), the daughter of “Aladdin’s” Genie, after wishing she had Jordan’s magical powers. Geared toward kids and tweens, the re-imagined song and music video are inspired by the “Genie Chic” storyline in the animated short-form series “Descendants: Wicked World.”
During 4Q 2015, “Descendants: Wicked World” delivered 18 million unique Total Viewers, including 5.6 million Kids 6-11 and 5.2 million Adults 18-49 and was the #1 property on the Disney Channel app with 15 million video views/VOD orders. To date, twelve “Descendants: Wicked World” shorts have generated over 68 million YouTube views.
Immediately following the Disney Channel premiere, the music video for “Genie in a Bottle” will be available on DisneyMusicVevo, and a dance tutorial with Dove Cameron will air on Disney Channel. On Sunday, March 20, Disney Channel will also present do-it-yourself genie-chic style videos and a “Radio Disney Total Access” featuring behind-the-scenes footage from the music video.
The new “Genie in a Bottle” music video is executive-produced by Missy Galanida (“Pretty Girls” by Britney Spears and Iggy Azalea) and Isaac Rice (“Boyfriend” by Justin Bieber), and is directed by Jay Martin (“7 minutes”). Acclaimed hip-hop choreographer Willdabeast Adams (“So You Think You Can Dance”) and Janelle Ginestra are the choreographers. The new version of “Genie in a Bottle” featured in the music video was produced by TRiON.
Dove Cameron also stars in Disney Channel’s hit series “Liv and Maddie” and is part of “The Girl and the Dreamcatcher” pop singing duo with Ryan McCartan.