|A SEVEN-CITY TOURING EVENT IN COLLABORATION WITH ASPCA, YOUTH SERVICE AMERICA, NATIONAL WILDLIFE FEDERATION AND FIRST BOOK, BEGINS THURSDAY, JULY 17 IN PHILADELPHIA|
|“Pirate and Princess: Power of Doing Good,” a pro-social touring event to introduce kids age 2-7 to the value of doing good, including caring for nature and animals and helping others, will begin THURSDAY, JULY 17 in Philadelphia before carrying on to Washington D.C., New York, Chicago, Houston, San Francisco and Los Angeles. Designed for kids and families, the tour is sponsored by Disney Junior, ASPCA, Youth Service America (YSA), National Wildlife Federation and First Book.Tickets are required — they are free to the public and available now at DisneyJunior.com/powerofdoinggood.|
“Through the power of our stories and characters, we can help the youngest of children imagine a better world and reflect on what they can do to help others within their own communities,” said Nancy Kanter, Executive Vice President, Original Programming and General Manager, Disney Junior Worldwide. “Our ‘Pirate and Princess: Power of Doing Good’ summer tour will do exactly that by engaging kids and parents in activities that not only highlight community service but also empower them to take these learnings and continue the work amongst their friends, families and neighbors.”
The event will engage kids in positive actions that benefit others through the benevolent characters and stories in Disney Junior’s popular series “Sofia the First” and “Jake and the Never Land Pirates.” Each tour stop will include opportunities to create a storybook at “First Book’s Jake and Sofia’s Storytelling Maze,” share acts of kindness or service at home or school in “YSA’s Enchancia Castle,” participate in the “ASPCA’s Sofia’s Animal Friends” activities, engage in interactive lessons of environmental conservation in the “National Wildlife Federation’s Jake’s Beach Treasures” and to pledge continued service at the “Forever Tree.”
Each “Pirate and Princess: Power of Doing Good” event will culminate with a musical celebration, hosted by Radio Disney, featuring special live appearances by Jake and Sofia.
The tour schedule includes the following:
Parents nationwide can visit DisneyJunior.com/powerofdoinggood to download activities inspired by the event and educational materials, including “Get Out & Get Moving” nature guide and YSA’s “Families in Action” kit. Families are then encouraged to make a pledge of service within their community and post about it on Twitter and Facebook throughout the summer using the hashtag #PowerOfDoingGood.
Disney Junior’s “Pirate and Princess: Power of Doing Good” tour is part of Disney’s Summer of Service. The 2014 Service of Summer Awards, in collaboration with Disney Friends for Change, is an initiative that inspires kids and their families to make a lasting, positive change by helping people, communities, and the planet. Winners receive a $1,000 award to assist them in continuing their good work. To learn how you can apply for a Summer of Service award visit www.YSA.org/beinspired.