Daytona Boat Show Returns January 9-11
The Marine Industry Association of Central Florida (MIACF) presents the Daytona Boat Show for a three-day event January 9-11, 2026 at the Daytona International Speedway. The highly anticipated show features 13 of Central Florida’s top boat dealers representing more than 70 manufacturers with approximately 300 boats on display.
The Daytona Boat Show features a wide variety of boats including bowriders, center consoles, deck boats, flats boats, freshwater fishing boats, jet boats, pontoon boats, and surf boats to fit any lifestyle and occasion. Extra incentives are available only during the show from dealers and manufacturers such as extended warranties, service packages, waived dockage, enhanced electronics and accessory packages.
Tickets on Sale Now
Tickets are $5 per carload and are good any one day of the show. Admission is inclusive for all persons in the car, parking, and sales tax. Tickets may be purchased online at https://daytonaboatshow.com/tickets or at the event. Complimentary admission is offered to active Military and Veterans with proper ID.
“The winter Daytona Boat Show is a key event for the boating community,” said Cathy Case, executive director of MIACF. “It provides an opportunity for enthusiasts to see the latest models and innovations and to connect with industry professionals.”
Top Five Reasons to Attend the Daytona Boat Show
- Exclusive Deals: Winter shows feature special pricing and promotions of the latest models you won’t find any other time of year.
- Get Inspired: Explore the latest models, cutting-edge technology and design trends to plan your perfect boating season.
- Expert Insights: Connect with industry pros and get tips on maintenance, upgrades and more.
- Beat the Rush: Secure your dream boat before the springtime frenzy begins.
- One Location: Boats, gear, accessories, and adventures—everything you need in one convenient place!
Fast Facts
- Marine Industry Association of Central Florida
- Daytona Boat Show
- Friday, Jan. 9 – 10 a.m. to 5 p.m.
- Saturday, Jan. 10 – 10 a.m. to 5 p.m.
- Sunday, Jan. 11 – 10 a.m. to 4 p.m.
- Daytona International Speedway – Turn One Plaza
1801 W. International Speedway Blvd. Daytona Beach, FL 32114 - Tickets are on sale now for $5 per carload, per day (cashless venue). Tickets may be purchased online at https://daytonaboatshow.com/tickets
According to the National Marine Manufacturers Association (NMMA), an estimated 100 million Americans participate in boating activities annually, with many the lifestyle to enjoy the outdoors and spend quality time with loved ones. In an environment where consumers want joy but are wary of nonrecurring purchases, boating can position itself as a durable entertainment platform that spreads value over many uses. It delivers the kind of return on experience that can feel safer and more rational than a one-time trip with a high price tag. Highlighting the rational advantages alongside emotional benefits, including boating’s unique ability to provide meaningful memories and opportunities for wellness, can help consumers more clearly see the value of a boat purchase. 1
Created in 1989, the Marine Industry Association of Central Florida (MIACF) is a not-for-profit trade organization focused on the sound growth of the marine industry for the benefit of its members and their customers, local communities, and the environment. MIACF is comprised of more than 30 members in Brevard, Lake, Orange, Osceola, Seminole and Volusia counties and is the owner and producer of the Orlando Boat Show and the Daytona Beach Boat Show.
1 Heading Into 2026 with Measured Expectations excerpt from analysis by NMMA and Shawn Dubravac, economist at Avrio Institute, on behalf of NMMA.
A Disney blooded, crafty, fun-lovin’ wife/mom/organizer/planner, etc who is obsessed with all things Disney 🙂 Maria grew up with the Magic Kingdom and has loved watching WDW evolve into what it is today. A firm believer in the Power of Pixie Dust, she is the owner of The Disney Driven Life – A Community for Neurotic Disney People & a d.i.y. crafty blog, Carousel of Projects – create~inspire~share.
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